On March 25–26, Yerevan will host, for the first time, an international 2-day CX (Customer Experience) conference along with a special masterclass led by an international-level expert.
The event will bring together speakers from both the Armenian and European markets — including the UK and Romania.
The conference is designed for:
- C-level executives
- business owners
- experts and professionals in CX, CC, HR, and strategy
This is a two-day strategic conference designed to respect your time and deliver structured value. You will move through a carefully designed experience built around insight, application, and executive dialogue. Just as the Customer Experience way.
Day 1
Layer by Layer You will explore how customer experience connects directly to revenue, loyalty, culture, and competitive positioning — not as theory, but as a business system.
You will challenge assumptions, compare models, and benchmark your organization against international standards.
Day 2
A dedicated masterclass led by Ian Golding (United Kingdom) — one of the globally recognized voices in Customer Experience — will focus on turning CX into a structured, measurable management framework.
Each speaker brings operational experience — not abstract commentary. They will address real challenges, real transformations, and real lessons learned.
International & regional expertise։
- Ian Golding (United Kingdom) | Strategic Customer experience
- Gabriela Ciupitu (Romania) | CX KPI and ROI toolkit
- Vahe Baloulian (USA, Armenia) | CX and Values in business
- Shushanik Ghaltakhchyan (Armenia) | Customer Experience and Psychology
Panel discussions:
«Experience inside out: The CX–EX connection»
- Asya Sargsyan (Ucom)
- Armine Mkrtchyan (MerakiPal)
- Gor Yesayan (PhD - ASPU),
- Natalie Ghoukasyan (Earlyone)
- Grigor Baghdasaryan (Hivenet)
«CX as a business model, not a department»
- Edgar Karapetyan (Galaxy Group)
- Irina Seylanyan (Armenian Card)
- Tigran Jrbashyan (Ameria Group)
- Armen Qocharyan (VOLO, UATE)
Seats are limited. Pre-register in advance!
For questions call 033 29 22 11